The Selling Game
Advertising is said to reflect the societal tastes, beliefs and norms. By looking back at the adverts that were published in the Times of Malta at the end of the years 1939 to 1944, this becomes very clear. Yet even…
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Lights Out for Christmas
Christmas time and the days preceding it are generally associated with colour, light, optimism and fun. Yet this was not the case in 1939 when the Christmas season became synonymous with gloom, darkness, uncertainty and fear. On 18 September 1939,…